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Search engine algorithms are changing constantly. Instead of chasing after these changes, concentrate on creative, high quality content marketing ... it is a long-term investment that pays off in big dividends!

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How Works ...

How we work … is an owner-operated marketing company that delivers highly personalized service to its clients.  Ginny Petru, a 20+ year veteran in JanSan marketing, created the company as a division of Petru & Associates, Ltd., a marketing communications company that she founded in 1987.  Every activity undertaken by has her input and fingerprints on it, as well as her personal involvement every step of the way. 

Over the years, she has built a reputation of honesty and integrity while delivering quality work at affordable prices.  You can be assured that every piece of content created for your company’s marketing efforts is done with professionalism

After all, she is an award-winning writer and is a lifetime member of the Publicity Club of Chicago, the country’s largest regional professional group of publicists.

What you can expect from

JanSanOptimize Inbound provides expert evaluation of  your inbound and outbound marketing activities (both online and offline), creates customized marketing programs, and implements those plans for maximum impact. 

The company is designed to be flexible in its services … some customers just need a SEO website built  or assistance in implementing a professional e-Newsletter program, while others need a more involved  marketing plan.

You can trust to be capable of optimizing all aspects of your marketing communications … from your online presence (such as SEO websites, SEO microsites, SEO press releases, social media) to your offline activities (such as optimized direct mail, feature articles, ads).



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