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Janitorial Supplies e-newsletter
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Search engine algorithms are changing constantly. Instead of chasing after these changes, concentrate on creative, high quality content marketing ... it is a long-term investment that pays off in big dividends!

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JanSan E-Newsletters

e-Newsletters are perhaps the most economic marketing tool available to small business, and in particular the janitorial and maintenance supply industry.

They keep you top-of-mind, enable you to showcase your inventory in an informative way, drive website traffic, and provide valuable marketing information. E-guide e-Newsletters

An e-Newsletter program is one tool that provides the opportunity to truly position your company as a valuable resource for information and expertise. At the same time, it is a technique to send quick "steals & deals" to turn inventory.

Download our FREE E-Guide to Janitorial Supply e-Newsletters
Check out our 6-Month Starter Package

It is no small undertaking to launch a meaningful e-Newsletter marketing program. After all, there is content to create (and research), e-mail addresses to gather, and graphics to resource and format. It can take hours to create a single e-Newsletter.

View examples of our Distributor e-Newsletters

Is it worth it? You bet. According to a study conducted by the Direct Marketing Assocation (DMA), it is the most valuable marketing tool you can use with a 4000% return on investment!

Let’s look at some additional statistics:

  • E-Mail garners $41 in sales for each $1 spent compared to social media ROI of $12 for each $1
  • 68% of small businesses prefer e-mail  as the marketing channel of choice (survey by Pitney Bowes)
  • 77% of consumers surveyed preferred to receive a permission-based promotion via e-mail
  • 60% of business leaders planned to increase their email marketing budget in 2012

Some of the sales benefits of implementing an e-Newsletter program include:

  • It enables you to target various audiences with specific messages
  • It drives direct sales, as we can hyperlink directly to your online ordering
  • It nurtures relationships with current customers and prospects, converting leads into sales
  • It keeps you top-of-mind in a professional way

We have seen additional benefits as e-Newsletters provide you with insightful marketing feedback about what your customers are interested in and tend to capture their interest.

Many companies realize the value of e-Newsletter marketing, but lack the resources to implement a program. As your e-Newsletter resource, we we take care of everything from creation to launch.

Check out our e-Newsletter Starter Program

Our 6-month e-Newsletter Starter Program provides you with complete e-Newsletter set-up including:


  • Account creation in your company name (so you can limplement on your own if you choose)
  • Creation of an e-Newsletter template
  • Import of email addresses (that you provide)


  • Creation of three e-Newsletter (bi-monthly)
  • Hyperlinks to your website
  • Free send to 1,000
  • Initial reporting on results

SET-UP FEE: $500; Monthly fee: $125

E-Mail us today for details or call Ginny Petru at 630.922.1125!

Want to know more about how to implement your own e-Newsletter program?

Download our FREE e-Newsletter E-Guide.

This concise e-Guide is written for the janitorial and maintenance supply industry. It an indispensible tool for getting an impressive and productive e-Newsletter marketing program in place.

In this downloadable e-Guide, you'll discover the:

  • Marketing advantages of conducting an e-Newsletter program
  • Basic differences between online providers (such as Constant Contact and Vertical Response)
  • Ideas for growing your e-mail list
  • "How-to" of  creating e-Newsletter content
  • Tips on integrating e-Newsletters into your marketing plan
  • Effectiveness of an e-Newsletter program.


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