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Janitorial Supplies e-newsletter
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>See what you're missing! Read our past newsletters


WHY WE DON'T BELIEVE IN FACEBOOK FOR JANITORIAL SUPPLY MARKETING

Search engine algorithms are changing constantly. Instead of chasing after these changes, concentrate on creative, high quality content marketing ... it is a long-term investment that pays off in big dividends!

> read full article

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JanSan Optimize Janitorial Newsletter Archive

Read our past e-Newsletters with advice focusing on janitorial supply marketing:

 

December 2013: Why We Don't Believe in Facebook for JanSan Marketing

Articles include:

  • Why We Don't Believe in Facebook
  • Top Marketing "Shares" of 2013
  • Our Video Pick: How to Claim Your Google Places Business Listing

October 2013: Do You Have a Phantom JanSan Website?

Articles include:

  • Do you have Phantom JanSan Website? 
  • Marketing your company using Google’s ZMOT
  • Making Marketing Lemonade out of GHS Lemons
  • Our video pick of the month: Killing Twitter

> click to read


August/Sept. 2013: GHS SPECIAL; Promote Your Company While Providing Compliance Tools

This special issue focuses on the Dec. 1 deadline for GHS training and our GHS Package that provides a customized, dedicated GHS Compliance website with tools to promote it.

> click to read


July 2013: Is the 20th Time the Charm in Janitorial Supply Marketing?

Articles include:

  • Is the 20th Time the Charm in Janitorial Supply Marketing?
  • Study: B2B Marketers Trust “Tried & True” Marketing Tactics
  • Taking Advantage of Clutter-free Mailboxes
  • DISTRIBUTORS: Check out our FALL Postcard Promo
  • FREE E-Guide: The 7 Deadly JanSan Website Sins
  • Our Video Pick of the Month: Direct Mail Strategies- List Building

> click to read


June 2013: Keyword Reality In JanSan Marketing

Articles include:

  • Keyword Reality in JanSan Marketing
  • Study: How Many Small BUisness Owners Solve Business Problems Using the Internet
  • Time to Fix Your "About Us" Page?
  • Video Boost Buying Likelihood to 85%
  • Five Ways to Build Your Email Address List
  • JanSanOptimize.com Assists In Informing Industry About JanSan FSSI

> click to read


May 2013: Creating Footprints in the Brain

Articles include:

  • Creating Footprints in the Brain: Science Shows Print Materials Create Lasting Impressions
  • Study: Who Exactly is on Facebook ... and Who Isn't?
  • B2B Marketers Give Direct Mail 79% Thumbs Up!
  • DISTRIBUTORS: Check Out our Summer Postcard Promotion Deal
  • Our Video Pick of the Month: "Are Postcards a Good Idea?
  • Industry Huddle JanSan Networking Site

> click to read


April 2013: The Deadly Sins of JanSan Websites

Articles include:

  • JanSan Deadly Website Sin #3: The Limp-Wristed Cyber-Handshake
  • Study: Email Marketing High in Lead Conversion
  • FREE E-Guide: "The 7 Deadly JanSan Website Sins"
  • Protecting Your Website from "The Penguin"
  • Our Video Pick of the Month: "Re-wiring Your B2B Rulebook"
  • NEW! Industry Huddle JanSan Networking Site

> click to read


March 2013: FOCUS: Janitorial Supply Websites - "Where's the Beef?"

Articles include:

  • JanSan Websites: Where's the Beef? (check out iconic commercial!)
  • How Customers are Finding Your Website
  • A Google Ranking Story: Janitorial Distributor Website
  • Online Video and Its Role in JanSan Marketing: Manufacturer Example
  • We LOVE this video .... Great B2B Marketing Stats!

> click here to view


February 2013: FOCUS: Facebook and Janitorial Supply Marketing

Articles include:

  • How Much is a Facebook "Like" Worth?
  • Two Thumbs Up! 2-minute Video on B2B Marketing Fundamentals
  • When Words are Worth More Than a Picture

January 2013

Articles include:

  • Is There a Place for e-Newsletters in JanSan Marketing?
  • Free e-Guide to JanSan e-Newsletters
  • B2B e-Newsletter Quick Links
    • The Power of Quality Content
    • Three Bits of Advice for B2B e-newsletters
    • B2B Email Marketing is Still a Marketing Workhorse

December 2012

Articles include:

  • Viewing Video on a Website Boosts Purchase Likelihood to 85%
  • Free e-Newsletter Account Set-Up Offer
  • Examples of Facebook Posts
  • Quick Links:
  • Your B2B Site doesn't Need More Words!
  • Why ZMOT is Relevatnt for B2B Marketing
  • Creating an Online Presence

November 2012

Articles include:

  • Are e-newsletters Worth It in Janitorial Supply Marketing? How about a 4000% ROI!
  • 99% of Small Businesses Trust Search Engines to Find Suppliers
  • Should JanSan Companies Stop Cold Calling?
  • JanSan Optimize.com's Unique "Incremental Marketing Approach"
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