 |
|
|
The Cascading Effect of Content Marketing |
The CONTENT MARKETING Equation
Search engines appreciate the same things that real people are looking for in a website
- well-written useful and unique content
- well-thought-out intuitive navigation
-
titles that help identify relevant keyword phrases
What Makes Visitors Leave Your Site?
According to squidoo.com, the top reasons are:
- Unattractive look.
- Irrelevant content, bad spelling and poor grammar.
- Information is too hard to find.
- Long chunks of text without text formatting.
- Cluttered text and graphics.
- Too much advertising.
- Long lists of endless products.
- Distracting colors that make the text hard to read or focus on.
The Cascading Effect of Content Marketing
Create a solid piece of Content Marketing, such as an interesting Case Study, and receive many marketing uses from it!
|
| |
|
|
|
| |
|
